C.+Design

//This is a graduate school project, which will be graded. Please refrain from editing our content. However, please fell free to comment. Thanks!//
 * //Project Coordinators: Amy, Lisa & Maria //**



=Podcasting for Education =

__Diffusion Strategy__
Diffusion of Innovation theory explains why, how, and at what speed new ideas spread through society. The five stages that an individual must undergo in order advance through the innovation process are knowledge, persuasion, decision, implementation, and confirmation (from [|Wikipedia]). The project coordinators have developed a strategy, which incorporates different types of knowledge, to guide teachers through an adoption process that will raise their awareness of podcasting, and their knowledge of how it works and how to use it. The process should start by gathering information about individuals, which will aid in determining how to approach them in order to build awareness and interest. A project's stability and reputation is aided by starting small and gradually expanding.

The activities in the table below should take place at each school. However, the table is flexible to allow for differentiated circumstances. Each school is different and marches at a different pace. While it is possible to "mandate" specific activities and compliance (top down model), people are more cooperative and engaging when they are given a choice and a voice in workplace matters (bottom up model). Ideally, wherever possible, respected members of the school community should take leadership roles in the training process to speed the acceptance of an idea. It helps the diffusion of innovation process to put a familiar and trustworthy face on the "new and strange." This is due to the trust within a community of practice.